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2Pause: Brain-picking a Superelectric mind

Never a dull moment with Henk Loorbach (aka Superelectric)! His latest music video is a a hybrid of music video and experimental short film that deals with sophisticated machines that transform sound into a physical form. Read on to find out how Henk did it. First of all, a “laboratory for making sound” is not … Continued

Event: Playgrounds vs Submarine Channel 2012

We  teamed up again with the amazing Playgrounds Festival for a bigger and better edition of our Motion Design Fest in Amsterdam. Date: 20 November 2012.   Watch the short impression of the event (above) by Christiaan Grammar. Or watch a series of interviews and Profiles of some of the creators shot backstage during the event and on location … Continued

2Pause: Citizens! get sexy with True Romance

Watch True Romance on 2Pause In violence and destruction, love prevails, right? Before we say anything else, get ready to feel and make sure you stick around to the last shot of this music video – we promise it’s worth it! Inspired by a photo of a couple kissing on the ground during the Vancouver … Continued

2Pause: ‘Rivers and Homes’ featuring 300+ fans

We do love good stop-motions especially when they’re working on multiple layers and get nominated for  MTV OMA’s “Most Innovative Video”. Rivers and Homes by director Shelly Carmel (who previously created j.viewz’s viral success Salty Air), starts off with live-action shots and then builds into a stop-motion piece. The animated scenes were done by photographer … Continued

2pause: Playing the Villain

This week we’re definitely the bad guys as we’re inviting you to watch “Playing the Villain”, a video that might make your eyes bleed (or at least hurt!). Created for the British band Son of Kick, the promo features the revenge of an apparently sweet and innocent car over a trio of teens planning to … Continued

Personalizing Your Music Video Experience

Re-using and re-mixing people’s personal Facebook photos seems to be quite the trend. We’ve found no less than 3 music videos using this type of interactivity. So today, 2Pause takes a closer look at Interactive Music Videos That Steal Your Facebook Photos. Our favorite by far, “White Doves” for Young Empires, emerged from the hands … Continued